How to invite bloggers/writers to review our SaaS product?
We are in private beta & in another couple of months will release open beta of our SaaS SEO platform. We are one of the first entrant from Asia and competing with SEOMoz, HubSpot and Ginza. Our site http://www.searchenabler.com/
Being bootstrapped & early stage start-up its difficult to create buzz using professional PR's.
Any tips/suggestions on how to invite bloggers to write about our product/website.
How to identify paid reviewers? Any forums for the same.
Can we find same in indiblogger?
Any pointers are appreciated.
If you're looking out for paid reviewers, then your credibility of your product will be questioned and doubted. Do not encourage paid reviews, its going to hurt your product back, even if its a good one.
Google for a guy called Vikas SN. He does Techknots but writes for Asian tech catalog called Penn Oslen. Although I am sure/hope its more of a hands on impression rather than a review. No1 really reviews anything in BETA or else your bugs and issues pretty much will become a con and be labelled permanently on the review even if you fixed it. Offer a first look, but don't insist on review till the time its out of beta.
Thanks for your suggestion.
We are already covered by Penn-Olson, Pluggd, BuzzOm, Outlook Money & few more.
Coming weeks we might get into YourStory, TechHunger..
All those are more of news/start-up coverage sites.
Now looking for SEO/Web design & related blogs. Wrote mail to several of them, but sadly no one replied.
There's this group called Media Movements in facebook. Basically that's where lot of media guys, PRs, marketing, journalists from all forms of media and bloggers are there- well most of them anyways. Or else you can refer to this list.