3 Key Factors for Satisfier Dissatisfier Theory in Product Development – Startup 101

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Satisfier Dissatisfier Theory: The discussion takes me back to the old management philosophy – satisfier dissatisfier theory by Fredrick Herzberg in his two factor theory of motivation . I have however adapted it to impress the aspects of product development and ensuring that product priorities are efficiently managed to satisfy the key tenets of product management […]

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Vinay Nagaraju

blogs from United Kingdom