Latest posts by Aditya
Writing good email copy
I'm amazed at how the folks at Amazon transformed a simple email template into a "Writing good email copy for dummies" so that it can be used by designers and budding copywriters as well. Gary Provost makes Lorem Ipsum look good! Just marvel at the image. The moral of the story? Don't write boring c...
Posted on 16 January 2020 | 11:42 pm
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The conundrum of the digital marketer
So, I was trawling my RSS feeds Yes, I'm old and guess what. I found that Matt "The Oatmeal" Inman had published something close to my heart - the conundrum faced by digital marketers when it comes to planning their onlince presence. How do you approach it? Let's say you are a thought leader, or you...
Posted on 1 December 2017 | 12:27 pm
Read postHow Outlook India ruined its brand reputation by not paying attention to social media security
Sunday morning. Like any other FOMO person, the first thing I do after waking up is check for notifications on my phone. I usually expect to see stuff from Whatsapp (protip - mute all groups!!), some games I play, and the other social media networks. However, I didn't expect twitter to tell me about...
Posted on 11 September 2016 | 10:42 pm
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